DAILY POP
YouTube Announces Inaugural Music Awards Show

YouTube has announced today that they will hold their first-ever YouTube Music Awards on November 3rd. The event, which will take place at Pier 36 in New York City, will be hosted by actor/musician Jason Schwartzman. This first-of-its-kind event has set it sights on shaking up the traditional awards show format, and will surely be a captivativing event to experience. The 90-minute event, produced by Spike Jonze, will live stream on YouTube, and will award winners in six categories that will be solely based on viewer votes. Headlining the inaugural show will be Lady GaGa, Eminem, and Arcade Fire, along with more to be announced later. Check out the video below with host Jason Schwartzman detailing the November 3rd event.

GROUPIE
Bless Their Hearts...MTV is Still Trying

After several years of dismal reviews for their music awards, MTV is trying something new: an online award show titled The OMAs. The O is left up the viewer’s imagination. According to the announcement on the award show's tumblr (yes tumblr, aren't they so cool?) the award show will celebrate web artists, celebrities, and fans.

Apparently MTV has not gotten the news: award shows are old news. MTV's attempt to revitalize their award show is like throwing a coat of paint on a rickety house everyone in the neighborhood knows is going to collapse any minute.

ALEJANDRO SANZ
Latin Grammy Awards Come to Mandalay Bay

With the inaugural Latin Grammy Awards in 2000 came hope of exposing diverse music genres and increasing the visibility of its artists to mainstream audiences. Today the ceremony, which honors the top Latin acts in the world at the Mandalay Bay Events Center in Las Vegas this evening, remains a hit among the Spanish-speaking masses, despite falling short of its original goal.

Outspoken reggaeton act Calle 13 (leading the way with five nominations including Album of the Year with Los De Atras Vienen Conimgo) Puerto Rican dual Wisin Y Yandel and Alejandro Sanz are on tonight's menu.

BOB MARLEY
Most Influential Person in Music

Bob Marley put reggae music on the map and U2 has made music for every generation. Both are musical legends and are regarded at the top of their class worldwide. The man behind their success, Chris Blackwell, was recognized as the most influential UK-based music industry exec of the last half century at the Music Week awards in London last night.

Blackwell was chosen from a list of 20 industry professionals, including George Martin (Beatles’ producer), Michael Eavis (Glastonbury founder) and Richard Branson. The late Rob Partridge was also honored, receiving The Strat award.