BEST OF
Superbowl 2014!

Unless you've been living on another planet (or some far away and distant city), you know that the Superbowl is coming soon, and it's coming close. On Feburary 2nd, Super Bowl Sunday will be upon us. Whether or not you're a fan of the Denver Broncos or the SeattleSeahawks (or even football in general), having Super Bowl XLVII so close to the city is worth paying attention to-- and, for those who love to eat, drink, and generally be merry--worth taking advantage of. As expected, many food and drink purveyors in the city are revving up for the big event with deals and special offerings. And, for all you die-hard fans out there, all the more reason to celebrate!

CULINARY OCCASIONS
National Spicy Guacamole Day!

Today (November 14th) is National Guacamole Day, which means you can end your work week with a kick.

Guacamole has stood the test of time: it originated with the Aztecs in the 16th century (the word guacamole comes from the Nahuatl ─ühuacamolli, meaning “avocado sauce”), and is still popular to this day. But what makes spicy guacamole so good? The answer lies in the science of taste. Virtually all spicy foods contain capsaicin (pronounced cap-say-a-sin), a natural irritant produced by the seeds of plants in the genus Capsicum. All the fire and heat that spicy food aficionados love comes from capsaicin. In nature, the compound acts as a defense mechanism against being eaten, but, as if often the case, nature didn’t count on the strange proclivities of humans. When we eat spicy foods, the capsaicin binds to the thousands of tiny pain receptors on our tongue (called VR1 receptors), which triggers the brain to signal a burning reaction. So, interestingly, the burn we get from spicy food is actually all in our head: while we may feel like our tongue is on fire, no physical damage has actually been done.

LIQUID COURAGE
It's National Bourbon Month!

133 Essex St Manhattan, NY 10002

25-27 Broadway New York, NY 11106

433 3rd Ave, Brooklyn, NY 11215

960 Atlantic Ave. Brooklyn, NY 11238

11 Stearns Point Rd, Long Island, NY 11965

132 4th Ave, New York, NY 10003

IN THE SPOTLIGHT
Matt Levine to Open 'The Cocktail Bodega' in Late July

Matt Levine, the entrepreneur behind NYC hotspots The Eldridge and Sons of Essex is at it again. The Cocktail Bodega, set to open in late July, will offer liquor infused smoothies and fresh squeezed juices.

It can’t get any better, right? Wrong!

Chef Roblé, reality star and chef responsible for Avenue New York, is set to provide a menu of tropical themed dishes to complement the specialty drink creations.

Its home at 205 Chrystie Street will definitely leave guests impressed. We also have no doubt that celebrities will pop in every so often, as Levine’s Sons of Essex has hosted the Twilight Breaking Dawn cast party, and is rumored to have hosted Justin Bieber’s newest album release.

(For you Beliebers, OMG!)

This spot will surely be a summer treasure from the minute doors open.

CULTURE CLUB
Daylife Festival To Make Camp In LES


Long ago, the Lower East Side was a haven for pushcart markets. Fruit stands, handmade goods, and local artisans would line the streets calling out to the denizens of New York to buy their product.

This June, the Lower East Side Business Improvement District wants you to re-live that excitement at the Daylife three-block festival.

On Sunday, June 3rd, from Noon to 5pm, head down to Orchard St. between Houston and Delancey for food, fashion, music, and a comfortable layer of astro-turf.

CULINARY OCCASIONS
Thrillist's 3rd Annual Martini Week Kicks off at The Kitchen NYC
Thrillist kicked off its third annual Martini Week with an event at The Kitchen NYC (146 East 44th Street). The night featured Bombay Sapphire and Grey Goose martini cocktails crafted by some of NYC's finest master mixologists. With libations ranging from Pink Sapphires (made with Bombay Sapphire Gin, maraschino, lemon juice and cranberry juice) to Orchard Apple Martinis (made with Grey Goose Vodka, apple juice, lime juice and simple syrup), guests enjoyed 14 different martini stations and jaw-trembling appetizers like juniper braised duck and jonah crab cakes. It was an exciting way to begin the two-week city-wide promotion, running through April 6th.
IN THE SPOTLIGHT
New Spots in the City

While famous for their most authentic cheesesteaks, we’re just as excited to have a new low-key bar around Times Square. With that said we still think you should arrive, belly’s grumbling, mouths salivating over melted cheese and the smell of seasoned steak, because if you do, you’re in for a real treat. But it’s not just the food that fuels our fire, it’s the lax atmosphere without being too Cracker Barrel or the dreaded Shoney’s. Deep red walls with décor of bar decals and a menu board and the smallest feminine touch of scrolled pendants. TV’s lined everywhere showing news or sports during the eating hours. It’s a fun place to go when being hormonal with your girlfriends and itching to indulge in a fatty fest of melt-in-your-mouth Philly Cheesesteaks.