Whisper is a new anonymous social community that has everyone talking. Why? Isn’t it just yet another way to connect everyone together in this overly-social world? No, Whisper offers something that seems almost absurd in a social network—anonymity. Unlike Twitter and Facebook, Whisper does not reveal your identity in any way, only allowing your contributions to post in an uncredited photo meme format, created through various photo filters and font options. The memes can then be either liked with a heart, “shouted” (posted on your own Twitter, Tumblr, or Facebook) or replied to through another created meme. The creative confessions that appear are a genuine display of life—secret inner desires, personal philosophies, or daily sarcastic observations.
We were initially attracted to Whisper because we felt its anonymity was revolutionary. Social media that is anonymous? How can that possibly be successful in a world obsessed with updating statuses to gain self-gratification? Yet, it is this anonymity that makes Whisper so successful.
Whisper is changing how communication operates, and thus, it is providing exactly what some of us desire when it comes to social networking—and outlet for expression without judgment. Whisper allows users to express themselves openly without the risk of any incriminating link back to them. Many people use social media to connect with others, but many also use it as a means of expression and release. The protection that Whisper provides has allowed for a an honesty that is not available in other social networking platforms. Whisper really is a great accommodation for those who just want to be heard as individuals.
One of the best features of the Whisper's App is its “Nearby” function. If you allow the application to access your location through your phone’s GPS (after a pop-up assuring you that your location will be kept private, of course), you are able to view posts based on their distance from you, which is still only revealed in generalities (“less than 10 miles away”). Flipping through flippant confessions about life and knowing it could be right next door seems to add to the anonymous appeal. Whisper’s co-founder and CEO, Michael Heyward, feels that the problem with “profile-based networks” has been that they force you to be one individual person, whereas Whisper allows you to be anyone because you are not assigned an identity. Oddly enough, the facade that Whisper offers has created an authenticity of expression that is refreshing in the wake of the over-sharing and stalking associated with the current social media culture.
Team Whisper’s mission is “to make the world a more authentic, compassionate, understanding and connected place.” Whisper accomplishes this through its unconventionality in the constantly growing social world. If anything, Whisper is worth exploring just to see what human beings are really thinking about out there.