Be Surfer-Chic in Diane Von F├╝rstenberg for ROXY

Diane Von Fürstenberg’s new collaboration with ROXY is set to launch just in time for spring break! Being released online and in stores on March 7th, the surfer-chic collab between the high-profile designer and the Huntington Beach, CA.-based apparel line is a celebration of natural beauty and confidence. All pieces “reflect Diana Von Fürstenberg’s love of beach culture and nature as well as ROXY’s active and trailblazing spirit.” By combining DVF’s fun, bold prints with ROXY’s signature swim silhouettes the line is playful and empowering. Designed “for women who want to be the women they want to be” the collection includes ROXY’s beach essentials such as swimwear, cover-ups, board shorts, rash guards, and beach bags. For the most part, the bikini separates can be mixed and matched to create a bikini that’s perfect for your body type and style sense. We especially love the pastel tribal print of the Hopscotch Multi bikini with Knotted Bandeau Top! (top: $54, bottom: $46)

If you live in NYC you’re in luck…On March 6th from 6-9 pm, DVF and ROXY, invites you to celebrate the collection’s launch with a special VIP shopping experience! At the event you’ll be able to purchase pieces from the collection before its release in stores, a chance to win a $100 Roxy gift card or a one-of-a-kind DVF loves ROXY surfboard by snapping a pic in the Instagram booth (#DVFLOVESROXY). There will also be cocktails, appetizers, and DJ sets from Nancy Whang (LCD Soundsystem/DFA) and Hesta Prynn. Be the first to arrive and receive a special DVF loves ROXY gift with purchase.

The ROXY store is located at 519 Broadway, NYC

For a sneak peek of the DVF loves ROXY collection check out the ROXY website