Revel in the lap of a vibrant ambiance and venture over to NYC’s Pretty Ricky's to celebrate your New Year’s Eve in style. A favorite amongst New York’s high-rollers, Pretty Ricky's is the most glamorous choice for a New Year’s Eve event that unites all of your favorite party elements while adding a sophisticated beer influenced twist.

This Lower East Side gem is renowned for their impressive selection of beer and whiskey, and they're kicking off the New Year with vintage style. Come soak up the chill vibes as you celebrate New Year's Eve with Pretty Ricky! Conveniently located in the heart of a booming nightlife scene, this hot spot is the perfect location to kick off the New Year. Start the night off right by treating yourself to the five hour premium open bar and the complimentary buffet stations of small bites. 

When you’re well-fueled, tune in to the live DJ spinning white-hot beats of Top 40, Hip Hop, House and Mash Ups, turning the bar into a full-throttle dancing, partying spree. The festivities reach a climax at midnight, when the DJ will lead this energized crowd in a stimulating live countdown, complete with a complimentary glass of champagne for the holiday pizzazz. Want to take this NYE night even higher? Opt for one of the VIP packages – with table and bottle service, priority admission, and reserved seating – to be the envy of the party.

This New Year’s Eve, Pretty Ricky invites you to ring in the New Year in delightful style with the party-making combination of amenities, ambiance and ample thrill.